HANDS+Social+Media+Policy

=Social Media Policy:= [|twitter advertising] Social media means any facility for online publication and commentary, including without limitation blogs, wiki's, social networking sites such as Facebook, LinkedIn, Twitter, Flicker, and YouTube. Social Media is also utilized for optimizing HANDS mission vision and goal, social media are the instant source of messaging between the friends and used for event invitations, circulars and for mutual sharing of other permitted stuff. While this medium is effectively utilize for advocacy messages and BCC campaigns under core programs.

Important HANDS activities (not every) reports, case studies, and campaigns share on Social Media including invite of events, case studies on regular basis. Maintain timeline in serial order, beginning from HANDS evolution since 1979. Take measures for increase in activities on these channels to make it more useful by generating discussions. Make efforts for meaningfully interactions to increase more likes, followers, subscribers etc. by using attractive language with developmental terminologies.

HANDS official facebook, twitter, flicker and other social media account’s administration is restricted by HO ICR & A program, use of HANDS name by developing personal ID or any of above mentioned medium including email is not permissible. Any information which is required to upload on Social Media is given to ICR & Advocacy Department with consent of respective department GM and ICR & A GM with approval of CE.

Following steps are followed for uploading any material or BCC or advocacy message after approval as mentioned above.

 * 1) Information collection (collecting information from districts and other programs)
 * 2) Posting material are analyze as per SEO rules.
 * 3) Editing/Sub-Editing
 * 4) Proofing
 * 5) Finalization
 * 6) Uploading on Social Media, Face book, twitter, flicker, word press, youtube.

**Posting/comments on Social media of HANDS consider following points:**

 * All material and info shared above away from personal biases, non-political, non religious and non commercial basis. Ethical values will be observed to manage and maintain the face book or other Social Media tools.
 * Comments and notes with ethnic slurs, offensive comments, defamatory comments, personal insults, obscenity, etc. are avoided.
 * Postings having vulgar stuff, undue criticism, partiality and personal Taunting on official profiles are not allowed.
 * To generate healthy discussion post more interactive comments which increase activities on social media.
 * A contradictory or conflicting comment on others’ social media pages with the HANDS identity is not permissible.
 * If some wrong material were posted mistakenly by admin, try to remove quickly if highlighted by others or HANDS itself.
 * Postings segmentation, every event separated as per HANDS 3 core programs and ICD.
 * Quality of language should be maintained, avoid acronyms and abbreviations

Remarks and links on official page which are checked by administrator (ICR and A department) have right reserved to alter or terminated if needed.
All mediums are open for comments by public, NGO’s, INGO’s, Donors, Institutions, philanthropists, Government officials, legislators, media and community. All HANDS employees, board members are encouraged to participate in social media activities.
 * Appearance of blog looks decent and with HANDS branding policy
 * Put copyright slide in the center of each picture which is uploaded on Social Media or website with HANDS Logo (png format) in the corner of each photo.
 * Frequently change Cover pictures.
 * HANDS logo should be run in the beginning and in the end of every video uploaded.
 * All videos segmented by activities names.
 * Advocacy messages and campaign slogans are put in notes on Social Sites.

** Monitoring of Social Sites: **
====Social sites are required to monitor closely to continue positive activity on social media and restrain unethical and un-professional activities. Following actions are required for monitoring of social sites:====
 * Remove quickly any defamatory comment, vulgar stuff, undue criticism, partiality and personal Taunting.
 * Remove unnecessary tagging, which include commercial ads, non-professional and un-ethical-stuff tags.
 * Checking of comments and postings contents

** Use of Social Media by HANDS Staff **
HANDS employees are free to publish or comment via social media in accordance with this policy. HANDS employees are subject to this policy to the extent they identify themselves as a HANDS employee and their position with HANDS would be well known within the community.

During any Campaign through social media all Staff is encouraged to participate and contribute their comments. Positive comments, facts, dialog with the community and experience which generate healthy discussions on issues and continue healthy activity on social media is permissible.

Without permission nothing could be publish on social media, such as unpublished details about HANDS software, details of current projects, future product ship dates, financial information, research, and organizational secrets. HANDS values must be respected in all of culture discussion.

All employees have privileged to show them HANDS as Employer in their work profile but are not allowed to attach the official face book page, with any unauthorized face book page. Employees are not allowed to blog anonymously, using pseudonyms or false screen names. Use real names. All conversations will be limited to HANDS activities during interactions on HANDS profile or Fan page. No personal messages will be allowed on HANDS official pages. Employees are not allowed to set up any official face book page with name of HANDS in any shape. Employees are not allowed to use HANDS logo as their profile picture. Employees are not allowed to use HANDS as a part of his/her name on facebook or e-mail addresses. All employees can get support from ICR and A program in setting up social media. (Guidelines for set up social media and proper utilization for HANDS employees is attached as annexure)

** Protection of HANDS own privacy **
Privacy settings on HANDS website and social media platforms are maintained to allow anyone to see profile information. Information which would not like to be public is set to limit access with privacy settings.

** Copyright laws Respect **
Laws governing copyright are given respect and it is applicable to all material upload on website and as well as on Social Media. Work of others must be quoted and not more than short excerpts utilized, and attribute such work to the original author/source.

** Enforcement **
Policy violations will be subject to disciplinary action, up to and including termination for cause.